Will Bury Elasticity Scenario

Abstract: This 5 page paper is based ion a case study supplied by the student looking at a fictitious case. Will bury has developed a new technology to create digital books and wants to launch them on the market,. He needs to consider the different influences in order to determine the right price. The paper discusses pricing in terms of the concept of elasticity and uses data supplied to assess elasticity and set a price. The bibliography cites 2 sources.

Filename: TEwillelast.rtf

Pages: 5

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Catagory: Money & Banking / Corporate Finance

Subcatagory: Accounting & Personal Finance

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