Marketing Strategies for Concrete Companies

Abstract: This nine-page-paper explores marketing strategies primarily targeted toward the concrete industry but applicable to any company or service provider. It opens with a discussion about the older and still useful methods of marketing and explains why they work. Later it touches on the new and innovative methods of marketing including Focus Group discussion and Internet marketing. Bibliography lists 10 sources.

Filename: CWconret.wps

Pages: 9

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Catagory:

Subcatagory: Marketing & Consumer Behavior

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