Outback Steakhouse, Inc.

Abstract: This 15 page paper explores the Outback Steakhouse company. Outback is the number one casual dining steakhouse in America and there are a number of reasons they hold this competitive position. A brief historical background is provided, then the writer reports fiscal data, management practices, and operations. A SWOT analysis is completed with alternatives and recommendations based on the analyses. The writer concludes with a narrative about the findings. Two illustrations are included. Bibliography lists 14 sources.

Filename: PGoutb.msw

Pages: 15

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Catagory:

Subcatagory: Marketing Case Studies

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