Abstract: This 4 page paper considers a case study supplied by the student; PRODEM FFP a company supplying banking services to the low income sector in Bolivia. The paper examines the strategy that has been used to compete and create competitive advantages, the longevity of this strategy and why it is so effective. The second part of the paper considers the future of this strategy, along with the opportunities and threats to PRODRUM FFP.
Filename: TEprodum.rtf
Pages: 4
Catagory: Money & Banking / Corporate Finance
Subcatagory: Accounting & Personal Finance
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