The Impact of the Computer on Customer Service

Abstract: (5 pp) Customer service has evolved with the advent of computers and the internet. The change that is most striking, but reveals a much larger concept, is a change in language. Customer service is now known as "customer relationship or customer relationship management (CRM). The interesting thought seems to be, a return to the type of "valued customer" service of a pre-computer age, and then applying to a higher technology orientation. If there is any chance that you ever shopped in a store with one of your grandparents, see if you think some of the following concepts apply to that particular age in history. Bibliography lists 5 sources.

Filename: BBecommI.doc

Pages: 5

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Catagory: General

Subcatagory: Communications, Media, Theory, Etc

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