Toyota PEST Analysis, Brake Pedal Recall

Abstract: PEST analysis covers five points (political, social, technology, environmental, and legal) of the Toyota brake pedal recall, as well as provides some information concerning the unintended acceleration issue. 5 pages, with 8 sources.

Filename: JVtoyotPEST.rtf

Pages: 5

Catagory:

Subcatagory: Marketing Case Studies

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